HOW TO TARGET ONE COUNTRY BUT SHIP WORLDWIDE – Shopify Drop Shipping Tutorial
I started Kindle publishing about one year and a half ago and it completely changed my life. I used to work in finance as an analyst intern but I just couldn’t do it anymore….I was way underpaid (I got hired at $27 000 per year), had a lot of student debts and I absolutely hated the lack of freedom that comes with a 9 to 5 job…
I read a book called the 4 hours workweek and it completely changed my life…NEVER AGAIN would I trade my time for money and from now on I would spend my time building passive income instead. With passive income, I would be able to spend my time like I want to.
I then discovered Kindle publishing and this is how I got started. After only a few months, I was making enough passive income to quit my boring job!
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How to target one country but ship worldwide
What happens when you target only the United States in one of your ad but someone from another country buy the product for some reason?
The first thing you want to do is to make sure you set up your shipping rates properly inside of your Shopify store. If you do a free + shipping offer and you target people in the United States but out of nowhere someone from France buys it too…What might happen is that they won’t have to pay for the shipping (you will basically give them the product for free) or they simply won’t be able to purchase. This is why you need to set up your shipping rates inside of Shopify properly!
Here is an example of how I set up my shipping rates for one of my Shopify store:
I am determining the price people will pay for the shipping based on the weight I enter for the product (This is something I explain in details in my course). As you can see, these are the rates for the UNITED STATES. A lot of people forget about this…They forget to set up rates for THE REST OF THE WORLD.
Here is another picture of how I set up my shipping rates for the rest of the world.
So let’s say I am selling a Free + Shipping product. I entered 0.5 lb for the product weight so if someone from the USA buys the product, it will cost them $9.95 for the shipping and if it is someone from the rest of the world, they will get charged $9.95 also.
Most people make the mistake of forgetting to set up the shipping for the rest of the world…
**These shipping rates are for one of my Shopify store only. On some of my stores I charge $10.97 for free + shipping offers…It really depends of the market**.
Now a lot of people are probably wondering : ¨ How is it possible for someone to buy the product if they are from France if you are only targeting the USA¨? Good question. The answer is that some people will find your website from Instagram, from Facebook and from Google also. Don’t forget about this. The traffic that you will get on your website doesn’t all come from your ads…You will get some organic traffic also.
Another thing you have to keep in mind is that in some country, Epacket is not available and sometimes the shipping cost will be much higher. So if someone buys your Free + Shipping offer but they are in France, and for some reason the best and cheapest is $7, chances are high that you won’ make a profit if you only charge $9.95 for the shipping. In these cases you have to either charge more for international shipping or simply cancel these orders.
This is only for Free + shipping offers…For retails offers your margin is much higher so even if the shipping to France is a few dollars more, you will still make a good margin so you don’t have to worry about this!
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