WHAT TO DO IF YOU STOP MAKING MONEY WITH YOUR ADSET – Shopify Drop Shipping Tutorial
Today, I want to answer the question “What should you do when one of your adsets dies?”. Continue reading or watch my video below to find out my answer.
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What To Do If You Stop Making Money With Your Adset
“What should you do when one of your adsets dies?” What I mean by “an adset dies”, it is an ad set that you’ve been making money from but at some point, it just stops making you money.
The first thing that you need to realize is that even if your adset is not making money for 1 or 2 days, you should let it run for a few more days. It happened to me a lot of times in the past where I was not making any money with 1 of my adsets. Then after 4 to 5 days, it started to pick up again.
I highly recommend that you lower your budget if you’re not making any money after a few days. But don’t stop the adset completely. That is a huge mistake. You want to wait for a few days. If after a few days your ad set is still not picking up, then the first thing that you should do is to change the creative. When I say “creative”, I mean the actual ad.
Small change can make a big difference
If it is page post ad, you should change the picture. You will be surprised at how changing the creative or picture of your ad is going to make a huge difference.
In a lot of cases, what I found out in my stores is that the sales start picking up again after changing the picture of the ad. Again, you don’t have to change the adset. You just change the ad or the creative. You can change the copywriting, picture, or headline. But the main thing that you want to change is the picture.
It happened to me recently. I was absolutely killing the sales of a particular product with this adset. After about 4 to 5 days,my sales were declining massively so I just changed the picture. Then, the sales started to go up again. It’s just a small tweak in your ad can make a difference.
If you have a video ad, do the same thing, change the video. You’ll be surprised at the big difference it could make.
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Please leave a comment below or let me know any questions you have. I’d love to hear what you think!