Someone asked me the question: Why do you only target people in the United States in your ads?
First of all, this is not true! I target other countries too, but it is true that WHEN I’M TESTING A NEW PRODUCT, I always start with United States and I’m going to explain why in this post.
What is a retargeting ad? It is really important for you to understand that type of Ad as it is one of the highest converting type of ad out there! In this post I’m going to explain to you exactly what it it. (more…)
What is the difference between a custom audience and a lookalike audience? It is really important that you understand the difference between the two if you want to become good at Facebook ads and E-commerce! I’m going to give you an overview of the difference between the two. (more…)
Should you use single optin or double optin? There are a lot of different opinions on this topic so it can be hard to figure out what YOU should do in your business. In this post I’m going to tell you exactly what I’m doing.
One of the most important thing in the E-commerce business, is to comply with Facebook ads policy…If you don’t and get your account banned, you won’t be able to drive traffic from Facebook anymore and Facebook is one of the best place to drive traffic as of right now.